Launch Event Miami-Dade County Social Trends

Beauty Booked Launch at the Biltmore Spa

Beauty Booked Launch at the Biltmore SpaWednesday, August 13, 6pm-8pm – The Biltmore Spa, 1200 Anastasia Avenue, Coral Gables

Popular New York-based service BeautyBooked (BB), the web-based solution to get you through life’s beauty emergencies, launched in Miami with a special event in the Mediterranean style Biltmore Hotel in the hotel’s Zen Spa. An ultimate spa and lifestyle destination, Miami is home to many of the world’s most renowned luxury spas, and a quintessential city for BeautyBooked to launch. BB is the modern and convenient way to search, discover, and book appointments at the best salons & spas. Created by two industry insiders, BB simplifies the booking process by allowing members to discover new beauty spots, read expert editorial reviews and book services instantly with just the click of a button – no receptionist needed!  No need to try to book an appointment and being put on hold or having to play around with the schedule!

As part of the Miami launch, BeautyBooked is partnering with The Greater Miami Convention and Visitors Bureau’s (GMCVB) Miami Spa Month by powering exclusive “Book Now” buttons for participating Miami Spa Month spas on through August 31st, allowing Miami spa lovers to book appointments instantly. The partnership works in two ways: Users can click the “Book Appointment” button and then book their appointment online at their convenience, 24/7. Users can visit and search for Miami Spa Month services by criteria such as location, date and time. From there they can compare appointment options, read editorial reviews and book their service in real time. Spas participating in Miami Spa Month will be flagged with a Miami Spa Month logo.

During launch event BeautyBooked and the Biltmore Spa offered beauty treatments including a make up consultation, polish change, hand massage and eye filler, all done by the beauty specialists. The Biltmore Hotel served detox juices, streamed veggies with dips, summer rolls and watermelon stuffed with cheese. With the Miami launch, BB also introduced a bundle of new website features including a real-time concierge and advanced curated services that enhance BB’s problem solving capabilities. They are in New York, LA, Dallas and Houston and looking into expanding.