After the great success of the last editions, I.E.M. International Exhibition Management once again announces the staging of the Simply Italian Great Wines Americas Tour 2016 with stopovers in Toronto for a second time on 8 February and Miami on 10 February. The highly prestigious and top class locations visited during the 2014 tour and the packed programme made up of seminars, lunches, B2B events and walkaround tastings saw the participation of more than 350 operators at each stopover, in addition to B&B proprietors, restaurateurs, sommeliers and opinion leaders.
The United States, and specifically Miami, is a long-established market for I.E.M.. As Marina Nedic, I.E.M.â€™s Managing Director, said: â€œThis is the tenth year that IEM has organised promotional events for Italian wine in Miami at this time of year. We have strong roots in this area and enjoy established, strategic relations with all the most important operators, constantly nurtured by our local branch, I.E.E.M. â€“ International Event & Exhibition Management, which is able to meet the daily requirements of both Italian companies and the local operators.â€ Indeed, I.E.E.M. enjoys established, strategic relations with all the most important operators, the press, the opinion leaders and the opinion formers in the area.