Celebrate National Pink Day and help the Womens Breast & Heart Initiative draw attention to breast cancer and early detection by wearing pink and supporting Color Your Selfie Pink for a Cause at Bloomingdales. Enjoy bubbly and bites as you shop, as a percentage of sales on National Pink Day will be donated by Bloomingdales to the Womens Breast & Heart Initiative. The funds will support WBHIs mission to educate women about the importance of breast and heart health through its door-to-door outreach campaigns. Post your photo wearing pink, of course (and don’t forget pink lipstick and blush!) with the hash tag #NationalPinkDayWBHI to the Womens Breast & Heart Initiative Facebook page or your own Twitter, Instagram or other favorite social media platform. Bloomingdales will draw one lucky selfie post for a grand prize cosmetics basket for National Pink Day.Â The events are free and open to the public.