Over the years, Petersonâ€™s Harley-Davidson of Miami/South has built a reputation for supporting the South Florida community. They regularly sponsor bike events, including breakfast rides, bike nights, dinner runs, weekend trips, and parties. Petersonâ€™s also sponsors numerous charity events like the annual â€œChristmas Toys in the Sun Runâ€; the worldâ€™s largest toy run. Each year, their premier charity event is the Key West Poker Run, sponsored by Peterson’s Harley-Davidson of Miami, Petersonâ€™s Harley-Davidson South, and this year Yuengling.
42 years ago, Phil Peterson came up with the idea of a poker run to boost the motorcycle business, and the Key West tourist trade during the slow September season. What started with 46 riders has grown to become South Florida’s biggest motorcycle party weekend of the year. Today, more than 10,000 riders from all over the U.S. enjoy this event. They rumble from Miami to Key West, enjoying the sunshine, ocean breezes, and riding on the many bridges that cross over the beautiful turquoise water.
Along the way, they make five stops and draw a card at each stop. The winner is the lucky guy – or gal – who draws the best hand. If you draw one of the top ten hands, you get a chance to play one round of Texas Hold â€˜Em at Cowboy Billâ€™s, 618 Duval Street in Key West. The Round will begin Saturday Night at 11:00 p.m. featuring a winner take all – a brand new Harley-DavidsonÂ® 500 Street!Â The City of Key West blocks off an eight-block stretch of Duval Street. A huge bike show is held in front of Rickâ€™s/Durty Harryâ€™s and Sloppy Joeâ€™s Bar on Saturday. Locals, tourists, and bikers all enjoy the sights and sounds of this mini-Mardi Gras with its carnival atmosphere, music, food and cold beer!
Everyone benefits, because over the years, these bikers have brought millions of dollars to the Key West economy, and charities like the Diabetes Research Foundation, and the Key West Sunrise Rotary Club, have collected hundreds of thousands of dollars for their worthy causes.Â Riders who want to participate in this year’s 43rd Annual Phil Petersonâ€™s Key West Poker Run can sign up at Petersonâ€™s Harley-Davidson of Miami,Â North or South location.
The Poker Run does not begin until Thursday, September 17th at 8:00 a.m., and ends in Key West on Saturday at 5:00 p.m. There is onlyÂ a $10 donation per hand, and there is no limit to the number of hands you can play.Â Any make of motorcycle, car, or truck is welcome. It doesnâ€™t matter what you ride or drive, just don’t miss this one-of-a-kind bike event! For more info contact Drew Peterson at305-235-4023 orÂ email@example.com.Â #â€ŽPetersonsHarleyâ€¬ @miamiharley