Broadcasting on CalleOchoLive.com and across 42 national TV, live stream and OTT media platforms, the historic event will kick off with a pre-show, variety flavored Calle Ocho Live Tailgate Party from 3 to 4 pm. The one hour tailgate will feature a national dance competition, short cooking segments, and musical performances. The main event of Calle Ocho Live will immediately follow from 4 to 7 pm with a massive music line up that is sure to delight everyone.
The virtual show is being co-hosted by celebrities Rosario Dawson and Dascha Polanco. Other featured hosts include pop culture personalities Lulu y Lala of iHeartMedia, Jenny Lorenzo (aka La Abuela) and AJ Ramos “AJ Kallejero”. Reggaeton star Ivy Queen revealed that her virtual duet song with the late Queen of Salsa Celia Cruz will be “La Vida Es Un Carnaval.” Celia’s lifetime No. 1 hit song ironically never had an accompanying music video – until this Sunday, and it’s a wonderful duet to see!
Even though the event is free to view, Calle Ocho Live is a fundraiser for the Kiwanis of Little Havana Foundation that annually serves more than 10,000 disadvantaged families. Supporters are being asked to donate $8 at LINK HERE or to register for the Calle Ocho Live Virtual 8K Run for a more fun way to contribute, get a racing shirt and a medal. The virtual race is being produced by the prestigious TeamFootworks and runs through most of October for Hispanic Heritage Month.
Calle Ocho Live features a stocked and diverse line-up of music artists starring, in alphabetical order: Alcover; Alejandro Santamaria feat. Kobi Cantillo; Alexandra y Daniel Santacruz; Bobby Pulido; Camilo; Cali y el Dandee; Chesca feat. Pitbull; Daniela Darcourt; Efren Garcia; Fonseca; Fulanito; Gloria Estefan; ICC; Ivanna; Ivy Queen; Jerry Di; Jesse Uribe; Jon Secada & Gonzalo Rubalcaba; Kyen? Es?; La Original Banda el Limon; Leslie Shaw; Los Chiches Vallenatos; Los Hermanos Medina; Mariah Angeliq; Milly Quezada; Maria Pino; Mau y Ricky; MJ Songstress; Nanpa Basico; N’Klabe; Pitizion; Rogelio Martinez; Soleil; SonLokos Featuring Leslie Cartaya & Bonco Quiñongo; Tefi Valenzuela; Tito Puentes Jr; Tony Succar.
On Thursday, October 1st at 8 pm ET, organizers of Calle Ocho Live along with media, celebrity, and influencer partners will be hosting a bilingual Twitter Party. The prize-filled on-line event will provide participants with the latest updates and an opportunity to win unique prizes including a Fender Player Stratocaster ($699), Calle Ocho Box curated by MyCajita ($70), for you runners a $150 Foot Works gift certificate, and an EVERLAST signed & authenticated Oscar de la Hoya Boxing Glove ($180).
To be eligible to win prizes, your must CLICK HERE TO RSVP, follow #CalleOchoLive on Twitter & tweet a correct answer to one of the prize questions using the #CalleOchoLive hashtag.
Calle Ocho Live officially kicks off with a digital and national broadcast show that will feature more than a dozen media companies and their respective digital platforms on www.CalleOchoLive.com, and multiple media partner platforms and their Facebook and YouTube pages.
To register for the virtual edition of Calle Ocho Live, complete the easy registration at the event’s website. The interactive three-hour live stream experience will include music artists, entertainers, comedians, chefs, social media influencers, and other surprise personalities. Collectively, the show’s broadcast will surpass millions of verifiable video views and will generate many more millions in overall media impressions. #CalleOchoLive #CarnavalMiami @Carnaval_Miami