More than 250 guests attended the grand opening celebration for the four-star IBEROSTAR Berkeley Hotel, the brand’s second hotel in the U.S. and the 36th in the Americas. Gusts enjoyed live entertainment, cocktails and hors d’oeuvres in the hotel’s signature restaurant, BLT Steak, VIP tours of the hotel, and a ribbon cutting ceremony. BLT Steak’s comeback will bring its signature steaks, seafood, and seasonal roster of veggies back to Miami Beach. The restaurant will a maintain a similar menu to its previous location. IBEROSTAR Berkeley is one of the new properties the brand has been developing within the urban segment, with a plan to reach a total of 15 in the next three years in key metropolitan cities.
The Albert Anis-designed hotel (originally opened in the 1940s as the Berkeley Shore) features classic Art Deco architecture left intact by the new renovations (in particular, the original faÃ§ade) with completely new and modern interiors. The hotel’s amenities include a fully-equipped gym, a year-round temperature-controlled pool, pool bar service, and beach services including towels, beach chairs and umbrellas. Each brand-new room balances luxury and comfort for all guests, offering modern finishes and design along with free WiFi, flat screen TVs and other conveniences. Each new bed has been made with comfortable, all-natural elements, including a custom hemp-blend mattress, 100% organic cotton sheets, set on top of natural wood platforms; while the bathrooms offer triple-filtered water showers and custom bath products made with naturally-derived ingredients. Guests may select rooms with furnished private balconies as well as city, rooftop and partial ocean views.
The Berkeley Shore Hotel was originally built in the 1940s and has retained its unique and historic Art Deco architecture. The IBEROSTAR Berkeley’s building was fully renovated under a $43M investment. Located in the heart of South Beach, the hotel features 96 brand-new, luxuriously designed guestrooms, including 20 premier rooms with balconies and a lush Sun Deck with spectacular views of Collins Avenue. Among other amenities and services IBEROSTAR Berkeley also offers a fully-equipped fitness room, a beautiful heated pool and deck with lounge area on the fourth floor, 24-hour room service, and beach club with towels, chairs and umbrellas.