On behalf of Blo, North Americaâ€™s Original Blow Dry Bar weâ€™d like to invite you in for a complimentary blo out and preview of the Midtown location, in preparation for your busy Art Basel social calendar. While getting coifed and calibrated to insanely chic, guests will enjoy Blo-tiniâ€™s, Blo-gasimâ€™s and sweets.
Blo Blow Dry Bar created the blow dry bar biz category by being the first to market the no cuts, no color concept in North America. Answering the call of the hair-impaired and those addicted to killer coifs, Blo, the largest blow dry chain in the world, will open its second Miami location (and 18th in the world!) in Midtown.
Depending on your Art Basel event, Blo is offering seven signature styles, including Red Carpet, a classic blo out that will make the paparazzi snap; Executive Sweet, weâ€™re talking skyscraper straight; Hunt Club, a perfect ponytail; High Society, a high altitude tornado tamed to perfection; Holly Would, a fun and flirty look with plenty of curl and bounce; Sex, Hugs and Rock & Roll, more rocker chic than rocker-chick and Boho Braid, a â€˜twistâ€™ on their signature blo out, literally. After your hair is blo-ready, strut down the pink carpet and pose with Bloâ€™s Pink Wig Girls for the paparazzi.
Blo Midtown will officially open to the public on Saturday, December 3.