To honor and pay tribute to key workers fighting on the front line in Italy and around the world, Italian football powerhouse AC Milan and Roc Nation, the world’s preeminent entertainment company, have partnered to create ‘From Milan with Love’, a virtual live event. Funds raised through the event will benefit Direct Relief and Fondazione Milan, AC Milan’s philanthropic arm. Viewers will be able to donate via the ‘From Milan with Love’ official fundraising page, taking all International transactions, and AC Milan Official Facebook page, which enables donations in local currency.
The hour-long special, which will air on TIDAL (complimentary), DAZN and AC Milan’s official social and digital platforms, including the official AC Milan app, will be hosted by GRAMMY-award winning producer DJ Khaled and Italian television personality and DAZN Presenter Diletta Leotta. Performers will include Alicia Keys, Kelly Rowland, Robin Thicke, Gavin Rossdale and Chris Traynor of Bush, Jay Buchanan of Rival Sons, and Lola Ponce. Additional appearances will be made by global entertainment and sports personalities including Jonas Brothers, Kaká, Thierry Henry, Carlo Cracco, Danilo Gallinari and Jannik Sinner.
Direct Relief is a global humanitarian aid organization with a mission to improve the health and lives of people affected by poverty or emergencies – without regard to politics, religion, or ability to pay. Throughout the COVID-19 pandemic, Direct Relief has been working in overdrive to get protective gear and critical care medications to as many health workers as possible, as quickly as possible by providing personal protective equipment (PPE) and critical medical supplies to front-line health workers in the U.S. and 35 other countries worldwide. #FromMilanWithLove