Dining & Nightlife In the Spotlight Launch Event Miami Design District Tasting Event

Beck’s Sapphire Launch Event at the Moore Building

picture4Thursday, March 28, 8:00pm – The Moore Building, 4040 NE 2nd Avenue, Miami Design District

Beck’s Sapphire highly anticipated Miami kickoff event took place on Thursday, March 28th at the historic Moore Building. Situated in the heart of the Miami Design District, the Moore Building’s surrounding neighborhood is one which boasts both a rich art scene and numerous luxury shopping destinations. These attributes align seamlessly with Beck’s Sapphire’s distinctively sophisticated image and alluring bottle design.  The Miami launch event fused modern luxury, art and design with the unmistakably bold energy the city demands from its top events. Guests were encouraged to wear black with a touch of red. The first 500 guests received a skeleton key with a number attached. The event also featured Beck’s Sapphire’s strategic brand partners, Leica, Hugo Boss and Mercedes Benz. Each brand was participating by offering a luxurious prize, which a few lucky attendees’ keys unlocked. The Grand Prize was a 3 day/2 night trip to Mercedes Benz Fashion Week in New York (with accommodations and tickets to four shows), Hugo Boss offered a complete tuxedo fitting from their menswear line, Leica cameras offered a D-Lux 6 camera along with a custom carrying case and last but not least, one lucky winner received a pair of tickets to a Miami Heat 1st round playoff game.
Pictures by: photoActiva