In the Spotlight Launch Event Miami Beach Miami Wynwood Arts District Miami-Dade County

MINI Night Out

MINI Night OutAugust 16 & 17, 8pm-2am – Bar Centro at the SLS Hotel, Haven Lounge or Wynwood Kitchen and Bar

UrbanDaddy and MINI Cooper partnered to debut national campaign, a big night on the town called #MININightOut, in four major cities, commencing in Chicago, during Lollapalooza 2013, followed by San Francisco, then Miami, and will be ending in New York City. During MINI Night Out guest had the opportunity to reserve a ride in the brand new MINI Paceman and to be taken on a nightlife adventure of receiving luxury concierge services and to experiencing some of the most exclusive venues and parties.

Miami MINI Night Out starting points were SLS Hotel, Haven Lounge or Wynwood Kitchen & Bar. Upon reserving a ride for the nightlife adventure, guests were picked up by a nightlife chauffeur and co-pilot in the brand new MINI Paceman, all dressed the part in their adorable flight attendant outfits making the experience even more fun. While chauffeur drove through unknown roads the co-pilot helped the dance party going, while all being recorder and shared instantly via social media outlets. At the venues guests enjoyed a one of a kind VIP experience, with great service, drinks, light bites, and even a bottle of campaign, all courtesy of UrbanDaddy and MINI.

Even Miami’s hottest DJs came to check out the NEW MINI Paceman including DJ Michael Woods who was spotted outside of Story nightclub in a MINI Paceman and DJ Danny Avila who hopped a ride before spinning at LIV.

For those of you that would like to test-drive MINI Paceman on their own, there are 5 MINI dealer locations in South Florida: Braman MINI of Miami‎, South Motors MINI, Lauderdale MINI, Vista MINI  and Braman MINI of Palm Beach.