Friday, March 23, 7pm-11pm – W South Beach, 2201 Collins Ave, Miami Beach The A|X Armani Exchange‘s Spring/Summer 2018 advertising campaign featuring British actress, model and one of Instagram’s queens Cara Delevingne, and the Dutch record producer Martin Garrix. The ads feature new pieces from the A/X Armani Exchange line forRead More →

Friday, July 21, 10pm – WET at W South Beach Hotel, 2201 Collins Ave, Miami Beach Doc Martens, fishnets, skateboards, and chokers were all over the KAOHS Swim runway show at the W South Beach’s Wet Deck. Born out of the idea that skate, boho and surf should be combined,Read More →

Thursday, July 20, 7pm-11pm – W South Beach Hotel, 2201 Collins Ave, Miami Beach SwimMiami 2018 SWIMMIAMI 2018 kicked off Swim Week with an opening night party sponsored by Wall South Beach And Sports Illustrated Magazine’s Swimsuit Edition at the W South Beach’s WET Deck. The ladies of the first-ever #SISwimSearchRead More →

Saturday, July 8, 8pm-11pm – The Masterpass House at the W South Beach, 2201 Collins Ave, Miami Beach Stand Up To Cancer, a division of the Entertainment Industry Foundation, a 501(c)(3) charitable organization, hosted an intimate poolside performance by Stand Up To Cancer Ambassador Jennifer Hudson at the Masterpass HouseRead More →

Sunday, July 17, 8pm – LYCRA Lounge at W South Beach, 2201 Collins Avenue, Miami Beach Baes and Bikinis is a collection of swimsuits, which each piece is uniquely designed by teen Malibu resident, Stephanie Princi. Baes and Bikinis creates very detailed, simple, sexy, high quality swimwear, which combines importedRead More →

Sunday, July 17, 7pm – W South Beach, 2201 Collins Avenue, Miami Beach Canadian based resort label Filthy Haanz unveiled their 2017 collection during SWIMMIAMI at the WET Deck. The gorgeous runway set atop the W South Beach’s pool served host to both male and female models in gorgeous rich jewel-tones.Read More →

Saturday, July 16, 10pm – LYCRA Lounge at W South Beach, 2201 Collins Avenue, Miami Beach The lifestyle apparel Beach Freedom presented its Spring Summer 2017 collection, screaming effortless beauty with maxi dresses and tie dye flowing shorts. Beach Freedom is for a free spirited woman who looks for an authentic unique itemRead More →

Friday, July 15, 9pm – W South Beach, 2201 Collins Ave, Miami Beach KAOHS Swim, a California-based swimwear company, made its runway debut at SWIMMIAMI. With timelessness in mind, KAOHS Swim featured its Resort 2016 and Spring 2017 collections with a total of 25 total looks, including 22 new bikinisRead More →

Friday, July 15, 8pm – W South Beach, 2201 Collins Avenue, Miami Beach Hot-As-Hell 2017 Runway Show drew celebrities, taste-makers, and influencers including Scott Eastwood, Ebie Wright, Caroline Vreeland, Shea Marie, Rocky Barnes, Melody Le, Jessica Mair, Carmen Carerra and Ashley Moore, to SWIMMIAMI’s pop up LYCRA Swim Salon at the WRead More →

Tuesday, July 12, 8pm-12am – W South Beach, 2201 Collins Avenue, Miami Beach #SwimWeek ushered with MIAMI Magazine’s 8th annual SPLASHION soiree hosted by Miami’s most popular social personalities, YESJULZ, at the ultra-chic W South Beach Hotel. As an unofficial kick-off to the upcoming swim week festivities, the event includedRead More →